Le Sereno - St Barthelemy, St Barthelemy

Eight Fun Facts About St. Barths

It’s not just the world-renowned beaches and five-star restaurants that make St. Barths one of the world’s most charming islands. Look beyond the obvious attractions and you’ll find a one-of-a-kind culture blending French sophistication, Swedish tradition, and Caribbean flair.

Here are some of our favorite examples:

  • Toi-La-Je-taime

You’ll see it written everywhere across the island, from street signs to storefronts to bumper stickers. “Toi Là! Je t'aime!” has become the adopted motto of St. Barths and it’s simply a tribute to the island’s warm character and welcoming spirit. Strike up a conversation with the locals and you’ll see what we mean!

  • Complimentary-Rum

First-time visitors to St. Barths are often pleasantly surprised to receive a complimentary glass of rum after dining at a restaurant. This isn’t a one-time-only occurrence: many restaurants actually offer a pour of Caribbean liquor as a form of island hospitality. Santé!

  • Swedish-Street-Signs

French is the official language of St. Barths but visitors will also find many reminders from the island’s time under Swedish rule (1784-1878). Walk around Gustavia, for example, and you’ll see street names like Kungsgatan (King’s Street), Strandgatan (Beach Street), and Nygatan (New Street)—titles you’d normally expect to see on the streets of Stockholm or Gothenburg. Even the name Gustavia has Nordic lineage, named after Sweden’s King Gustav III.

  • Laidback-Lifestyle

Island time is a very real phenomenon when it comes to St. Barths. Don’t be frustrated by the 45 km/hr (28 mph) speed limit, all-night dinners, and overall slower pace of living. It’s simply a way of life on the island and you’ll be more relaxed than ever if you fully embrace it!

  • The-Epicenter-of-Glamour

St. Barths is widely regarded as the most glamorous island in the Caribbean and you don’t need to look very hard to see why. From Victoria’s Secret photo shoots to Gustavia’s 100ft+ superyachts to celebrity New Year’s parties, this is tropical luxury at its finest.

  • Cans-by-the-beach

If you find yourself confounded by the aluminum cans hanging from hooks at the beach, don’t worry. These unique contraptions are simply meant as ashtrays to protect the island’s beaches. Help us keep St. Barths beautiful!

  • Goats-Galore

Don’t be surprised if you encounter a goat (or ten) while hiking on the island. This is a nature reserve after all and St. Barths locals still share their tropical paradise with a wide variety of animals—including hundreds of wild goats that roam the vast shoreline. Simply wave hello and continue about your trek!

  • Au-Natural-Beaches

It’s not the French Caribbean without one or two “au natural” beaches. If sunbathing in the nude sounds like your kind of venture, be sure to set your sights on Plage de Grande Saline along the island’s southern shore. Those who prefer the topless route can do so on virtually any beach—as this is a widely accepted norm in French culture.

Le Sereno
Grand Cul de Sac BP 19
St Barthelemy, St Barthelemy
Call: 1 888 Le Seren | +59 (05) 90 29 83 00


Le Sereno | St. Barth Luxury Resort

Le Sereno is an intimate St. Barths beach hotel and spa with just 36 suites and three, large four-bedroom Villas. Inspired by the island’s magical contradiction of luxury and simplicity, renowned Parisian designer Christian Liaigre has helped Le Sereno earn its reputation as the most stylish and private sanctuary among a select group of St. Barths hotels. Stretching 180 meters (600 feet) along the beach at Grand Cul de Sac, virtually all of Le Sereno’s suites and villas offer views of the turquoise waters of the Caribbean Sea. With a focus on personalized attention, an impeccably trained, around-the-clock staff prides itself on anticipating and satisfying guests’ every whim, with an array of “laid-back luxury” amenities and services. The perfect place to experience all the wonders of St. Barth, Le Sereno exceeds expectations by both capturing the spirit and energy of the island and creating a welcoming environment that makes each and every visitor feel as though they have found a second home.